Origins GinZing Eye Cream

Driving product consideration and awareness of NEW GinZing Refreshing Eye Cream (Original & Warm) Targeting the “In Control Expert Expert” by demonstrating the results and benefits of the upgraded eye cream formulation

Using our Origins Influencers that is fresh, vibrant & engaging that is authentic. Developing assets across media, social, BVOD and online. 

Client: Estee Lauder  Origins 

Product: NEW GinZing Refreshing Eye Cream 

Talent: Montana Brown @montanarosebrown1
Hannah Desai @cocobeautea
Fleur De Force @fleurdeforce
Kaiser Koby @kaisercoy

Creative / Art Director: Emma Louise Gordon 

Photographer: Ben Madgwick 

DOP: Alex Reid 

Video Editor: Nierodha Perera & Daisy Bryant 

Production: Amber Sunshine

Props stylist: Kendyll Leiger 

Makeup Artist: Emily Mergaert 

Hair Stylist: Michael Lendon 

Fashion Stylist: Simone Konu Rae 

Fashion Assistant: Maria Bravo Ruiz 

Gaffer: Paul Burns 

Sound Engineer: Len Usselman